Apple TV+ has released the official teaser trailer for its upcoming horror-comedy series, "Widow's Bay". The series is set in the quaint island town of Widow's Bay, located 40 miles off the coast of New England. The story revolves around Mayor Tom Loftis, played by Matthew Rhys, who is determined to revive his struggling community by turning it into a tourist destination.
The island town of Widow's Bay is plagued by superstitious locals who believe their island is cursed, with no Wi-Fi and spotty cellular reception. Despite these challenges, Mayor Loftis is keen on transforming the town into a thriving tourist spot. He faces resistance from the locals, who view him as soft and cowardly. However, Loftis remains resolute in his mission to build a better future for his teenage son.
The series boasts an ensemble cast, including Kate O'Flynn, Stephen Root, Kingston Rumi Southwick, Kevin Carroll, and Dale Dickey. "Widow's Bay" is created, showrun, executive produced, and written by Katie Dippold. Hiro Murai executive produces alongside Carver Karaszewski, Claudia Shin, and Matthew Rhys. Murai directs five episodes this season, in addition to directors Ti West, Sam Donovan, and Andrew DeYoung.
"Widow's Bay" blends genuine horror with an undercurrent of character-driven comedy. The series premiered globally on Apple TV+ on Wednesday, April 29, 2026, with the first two episodes, followed by new episodes every Wednesday through June 17, 2026. The show's unique blend of horror and comedy is expected to captivate audiences worldwide.
The plot of "Widow's Bay" takes a terrifying turn when the old stories that seemed too ludicrous to be true start happening again. The series is inspired by small-town horror stories, similar to those found in the works of Stephen King. Fans of eerie coastal mysteries, such as "Twin Peaks" and "Jaws", are likely to enjoy this new series.
Apple TV+ is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens. The service can be accessed on various devices, including iPhone, iPad, Apple TV 4K, Apple Vision Pro, Mac, and popular smart TVs from Samsung, LG, Sony, VIZIO, TCL, and others. New subscribers can enjoy a seven-day free trial, with a monthly subscription fee of $12.99.
For a limited time, customers who purchase and activate a new iPhone, iPad, Apple TV 4K, or Mac can enjoy three months of Apple TV+ for free. This offer provides an opportunity for new users to experience the diverse range of content available on the platform, including "Widow's Bay" and other comedies like "The Studio", "Murderbot", "Stick", and "Ted Lasso".
Key points
- The series premiered globally on Apple TV+ on Wednesday, April 29, 2026.
- "Widow's Bay" blends genuine horror with an undercurrent of character-driven comedy.
- The series is created, showrun, executive produced, and written by Katie Dippold.