1159 Realty, a business firm, has introduced NOVA HEIGHTS, its latest residential development in Lagos. The unveiling took place at the Realtors Escape, an event that brought together real estate professionals from Lagos, Oyo, and Ogun states. This milestone marks the company's growth and commitment to building a real estate brand that reflects the aspirations of a new generation of property buyers. The event provided a platform for networking, conversation, entertainment, and relationship-building among attendees.
The Realtors Escape was an opportunity for 1159 Realty to recognize the contributions of realtors to the property market and strengthen collaboration with its distribution partners. The gathering culminated in the unveiling of NOVA HEIGHTS, introducing the company's latest residential development to its network of realtors in Lagos. Comfort Olugbami, Founder and Managing Director of 1159 Realty, emphasized that the launch represents more than the introduction of another property. NOVA HEIGHTS signifies an important chapter in the company's journey.
According to Olugbami, 1159 Realty has always believed that real estate should be more accessible, intentional, and responsive to the aspirations of investors. The company is excited to bring this philosophy into a new development and build alongside professionals who understand the market and buyers best. Olugbami also highlighted the company's commitment to building lasting relationships with its realtor partners, providing them with tangible opportunities and incentives to grow alongside the company.
1159 Realty's philosophy extends beyond the finished property to encompass the realtor's experience and that of the client. The company is planning a structured pre-launch period for NOVA HEIGHTS through December, with sales expected to commence in January. An on-site inspection will be organized for participating realtors, giving them the opportunity to experience the location firsthand and acquire the product knowledge needed to engage prospective buyers confidently.
Founded in 2021, 1159 Realty began by focusing on breaking down barriers that make real estate investment inaccessible to young and aspiring investors. The company has expanded its operations across land banking, premium property development, and agro-real estate. Its mission is to make property ownership and investment more practical and accessible to a new generation of investors. The company's growth has involved building a broader ecosystem around real estate education and sales.
Through its Daring Tribe, 1159 Realty has developed a community of more than 700 active realtors under its "Learn. Earn. Win." philosophy. The initiative provides training, sales challenges, masterclasses, and rewards designed to support real estate professionals and create opportunities for professional development. This focus on developing people alongside property has become an increasingly important part of the company's strategy.
NOVA HEIGHTS represents the company's latest step in its expansion strategy, located in Lekki Scheme II, Abraham Adesanya. The development forms part of 1159 Realty's broader plan to strengthen its presence in Lagos and extend its "Young & Daring" identity into a new residential market. The company intends to build a distinct identity around the development, combining its location, residential offering, quality proposition, and the experience of homeownership.
Key points
- 1159 Realty unveils NOVA HEIGHTS, a new residential development in Lagos, at an exclusive gathering of real estate professionals.
- The company aims to make property ownership and investment more practical and accessible to a new generation of investors.
- 1159 Realty plans to equip its partners with product knowledge, sales resources, and access to opportunities to market the development to a wider audience.
